Launch of Subs Creator Fund by Tim Stokely to Empower Independent Content Creators

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Aimie Parpia
Updated 04:33 PM, December 18, 2025

Introduction of Subs Creator Fund by Tim Stokely

Tim Stokely, founder and ex-CEO of OnlyFans and now leader of the new platform Subs, has launched the Subs Creator Fund. This initiative is designed to help content creators develop and launch original entertainment IPs.

Goals of the Subs Creator Fund

The Subs Creator Fund is envisioned as a revolutionary investment program that aims to elevate content uploaders to creators of significant franchises. This includes the production of premium shows intended to engage global audiences. Stokely and his team invite professional content creators aged 18 and over to submit their creative proposals for consideration.

Selection and Production Process

A special commissioning panel led by Stokely will review the submission of ideas. The chosen ideas will then be nurtured and launched through Subs Studios, the platform's own production and commissioning segment. Depending on the project's nature, there may also be collaborations with external production companies.

Empowering Creators Beyond Basic Platforms

Stokely expresses that creators need more than just a platform; they require tools to develop enduring entertainment brands. The Subs Creator Fund is a testament to this commitment, pushing creators to envision grand, cooperate on groundbreaking ideas, and create captivating content.

Subs' Diverse Content Monetization

Since its inception in March, following Stokely’s departure from OnlyFans in December 2021, Subs has been promoting content monetization for a variety of creators. Unlike OnlyFans, which predominantly features adult-themed content, Subs supports diverse content types such as workout videos, sports analysis, how-to infotainment, travelogues, and vodcasts.

Investment in a Variety of Projects

The Subs Creator Fund is set to back a wide range of projects including vlogs, reality series, comedy, lifestyle, game shows, documentaries, and other innovative formats. Stokely highlights the fund’s commitment to proposals that are unique, charismatic, and have episodic potential.

Expert Panel and Creative Opportunities

While the full membership of the commissioning panel remains undeclared, it is expected to include experts proficient in digital content, creator-led media, and interactive formats. Projects will be chosen based on novelty, scalability, and their potential to draw paying viewers.

Ownership and Distribution Rights

Ownership rights for projects funded by the Subs Creator Fund will be negotiated individually, based on the original idea and development strategy. Reflecting a trend in the industry, Subs is focused on approaches where creators keep ownership of their IPs and potentially license them to other platforms after exclusive periods end.

Call to Action for Creative Professionals

Stokely encourages creators with innovative ideas and the drive to realize them to apply to the Subs Creator Fund, marking this as an unparalleled opportunity for creative professionals to advance their careers.

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Aimie Parpia, based in sunny San Diego, California, is RhyteIt's go-to expert in social media strategy for adult content creators. With a sharp eye for digital trends and a deep understanding of audience engagement, Aimie crafts tailored social media strategies that boost visibility and drive results. She’s passionate about helping creators establish a strong brand presence across platforms, guiding them in navigating the complex social media landscape to build lasting success in the adult content industry.