OnlyFans Financial Growth and Market Expansion - Key Highlights

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Hyun Shin
Updated 10:32 AM, August 22, 2025

OnlyFans Achieves Remarkable Financial Growth and Expands User Base

OnlyFans, a platform widely known for its adult content, has recently experienced significant financial growth. The company's owner reportedly paid out $522 million in dividends, marking a substantial return on investment as the platform's user base expanded impressively over the past year.

Revenue and Profits Surge

Last year, OnlyFans generated around $7.2 billion in revenue, largely contributed by its subscribers. From this, $5.8 billion was paid back to its content creators, underlining the platform's commitment to supporting its community of users. This financial performance contributed to an increase in both creator and fan engagement, with the number of creator accounts on OnlyFans rising by 13% to reach 4.6 million globally. The number of fan accounts also saw a significant jump of 24%, totaling 377.5 million worldwide.

Headquarters and Market Performance

The company is headquartered in the UK, though it primarily earns its revenue from the US market. OnlyFans reported a 4% increase in pre-tax profits, amounting to $683.6 million. Fenix International, a parent company owned by Mr. Radvinsky and affiliated with OnlyFans, received $497 million in dividends over the year. An additional $204 million was disbursed between December and April, showcasing a strong fiscal period.

Strategic Expansion and Partnerships

Keily Blair, the chief executive of OnlyFans, commented on the platform's robust performance in 2024. "OnlyFans continued to grow its revenue and global user base. We expanded into new verticals, demonstrating the strength and potential of the platform across a wide range of genres." She highlighted the platform's significant partnerships, especially in sports, enhancing OnlyFans' impact within the creator economy.

Future Prospects and Sale Plans

This financial uptick is particularly noteworthy as OnlyFans is reportedly preparing for a potential multibillion-pound sale later this year. This planned sale positions the company as a pivotal player in the digital and creative content distribution arena, poised for further growth and market dominance.

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Hyun Shin is a Boston-based reporter for RhyteIt, specializing in personal empowerment strategies for adult content creators. Through insightful articles and resources, Shin helps creators develop confidence, resilience, and self-advocacy skills to thrive on platforms like OnlyFans and Fansly. Shin’s work supports creators in building authentic, empowered personal brands and navigating the challenges unique to the adult content industry.