Exploring OnlyFans' Role in the Creator Economy: Growth and Monetization

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Jane Kim
Updated 04:33 PM, October 24, 2025

OnlyFans' Impact on the Creator Economy

OnlyFans, a content subscription service based in London, has significantly shaped the creator economy by disbursing more than $25 billion to its creators since its establishment in 2016, according to CEO Keily Blair. The announcement was made during the recent Bloomberg Tech event held in London.

Monetization through Subscriptions

The platform facilitates a business model where creators can monetize their personal content through direct subscriptions from followers. This model has contributed to the platform's explosive growth, resonating particularly well during the digital era where content creation is highly valued.

Growth Trends and Future Outlook

Highlighting the trend of digital content monetization, Blair's insights at the Bloomberg Tech event pointed to a robust continuation of growth for OnlyFans. The platform's innovative approach to content monetization has not only supported thousands of content creators globally but also pioneered new paths in the digital economy.

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Jane Kim is a Louisville-based reporter for RhyteIt, specializing in building and nurturing online communities for adult content creators. Kim offers insights into community management, fan engagement, and networking strategies that help creators cultivate loyal followings on platforms like OnlyFans and Fansly. Her expertise empowers creators to foster vibrant, supportive online spaces that enhance brand loyalty and audience connection.