Liz Cambage's OnlyFans Success
Former WNBA star Liz Cambage has leveraged the platform OnlyFans to substantially augment her income, reportedly earning upwards of $1.5 million annually. This figure sharply contrasts with the $590,000 total salary she earned over her five-season tenure with the WNBA. Cambage ventured into OnlyFans in late 2021 following her departure from the Las Vegas Aces, marking a significant pivot in her career trajectory.
Engagement and Content Strategy on OnlyFans
Since joining, Cambage has been active on OnlyFans, posting over 140 times by May 2024. Although she has recently reduced her activity on the platform, her earnings continue to be substantial. Initially, Cambage was hesitant to join OnlyFans but decided to proceed after encouragement from her circle of friends and family. The move generated considerable buzz and engagement on social media platforms, including X, demonstrating her influence and popularity.
Transition from Professional Basketball
Aside from her online endeavors, Cambage has faced challenges in her professional basketball career, including allegations of racial bullying during the Olympics—a claim she strongly denied. Differences over team dynamics in the WNBA eventually led to her departure from the Los Angeles Sparks and a subsequent $1 million contract to play in Asia. These events have highlighted the financial disparities in women's sports and catalyzed Cambage's exploration of other lucrative opportunities.
Advocacy and Other Ventures
Cambage has not only focused on OnlyFans but has also delved into modeling and entrepreneurship. She is represented by IMG Models and has been featured in campaigns for notable brands like Savage x Fenty and Adidas. Her advocacy for body positivity was prominently showcased in a Playboy feature in November 2023. Additionally, Cambage has co-founded the Australian wellness brand, Vitadrop, shifting her promotional efforts to support this new venture.
Broader Impact of OnlyFans on Financial Equity
The stark contrast between her basketball earnings and her income from OnlyFans underscores significant financial inequities within professional women's sports. Cambage has openly criticized the pay structure of the WNBA and utilized platforms like OnlyFans to find financial and personal fulfillment. Her diversified career—spanning sports, modeling, entrepreneurship, and digital content creation—is a testament to the evolving landscape for modern athletes.
