Overview of Hidden: The New Adult-Content Platform
Hidden has recently launched as a fresh digital platform, compared by many as the TikTok for adult content, ranging from BDSM to lingerie videos. Specially designed features like the "ForYou" page have been introduced to boost creator visibility and facilitate audience engagement without extensive external promotion, mimicking the popular TikTok format.
Unique Selling Points of Hidden
Under the leadership of an industry insider known only as Barey, Hidden aims to offer distinct advantages over platforms like OnlyFans. It provides greater control and additional passive income opportunities to its content creators. One of Hidden's prominent financial benefits is its lower commission rate, taking only an 18 percent cut from creators' earnings, compared to the 20 percent charged by OnlyFans.
Moreover, Hidden guarantees certain protections for its users, including charge-back protections up to $2,500 to secure against fraudulent refund claims. It promises a dedicated liaison for each creator, ensuring a response time within 24 hours, and features a creator store for bulk video purchase options.
Upcoming Events and Expansion Plans
Hidden is set to host its first major event on December 4, termed the Goon-A-Thon, announcing porn star Lana Rhoades as the new co-owner and chief creative officer. Rhoades, recognized for winning Pornhub’s Most Popular Female Performer award for two consecutive years, will play a pivotal role in driving the platform towards a more transparent and collaborative future.
The platform currently reports having 115,000 users, predominantly male, alongside over 2,200 creators, mostly female. Looking ahead, Hidden is planning to expand into various sectors including clothing lines, feature films, educational symposiums, and live events. Additionally, future integrations are set to include AI-driven tools to enhance creator functionality in aspects like pricing, message organization, and customer insights—offered at no additional cost.
Strategic Benefits for Creators
Lana Rhoades emphasizes that the operational strategies at Hidden are based on extensive firsthand industry experience. This strategic insight is expected to differentiate Hidden in a competitive market, not just competing with platforms like OnlyFans, but filling in the gaps overlooked by them, focusing on transparency, collaborator treatment, and comprehensive creator support.
