Analysis of U.S. Leadership in OnlyFans Market Spending 2025

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Bisa Arnold
Updated 04:40 PM, December 10, 2025

Overview of U.S. Influence in OnlyFans Spending

In 2025, the United States reinforced its leading position in the OnlyFans market, with Americans spending a remarkable $2.64 billion throughout the year. This figure was disclosed by OnlyGuider, a respected analytics firm focusing on digital content platforms. The substantial financial contribution by American users illustrates the pivotal role of the U.S. in the burgeoning global creator economy.

Daily and Monthly Spending Trends

On a daily basis, Americans spent an average of $7.9 million on OnlyFans, with weekly expenditures peaking at $55 million, roughly translating to about $237 million each month. This represents a growth rate of 1.95% over the previous year's spending of $2.58 billion.

Spending Per Capita and Regional Hotspots

Per capita, Americans spent approximately $7.73, or $77,334 per 10,000 individuals. Notably higher spending was recorded in cities such as Atlanta, Orlando, and Miami, pinpointed by Sam Pierce, CEO of OnlyGuider, as major contributors to OnlyFans' global economic impact.

Shifts in Regional Spending Preferences

Not all regions in the U.S. experienced growth in OnlyFans spending. Washington, D.C. saw a significant decline of 6.64%, marking the most substantial drop. In contrast, Las Vegas showcased the highest growth, with a 6.23% increase in spending compared to the previous year.

Comparison with International Markets

While the U.S. remains a dominant force, Canada and Mexico also showed signs of growth in their OnlyFans market shares, rising by 5.17% and 19.12%, respectively. Despite these increases, their total market sizes remain much smaller compared to the United States.

Impact on Various Sectors

The surge in spending on OnlyFans has significant implications across multiple sectors, including policymaking, business strategies, and cultural analysis. Stakeholders are actively evaluating the impacts and opportunities presented by an expanding online subscription economy.

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Bisa Arnold, based in Oklahoma City, serves as RhyteIt’s expert in personal finance for adult content creators. With her deep understanding of the unique financial needs of creators, Bisa empowers them to build and manage wealth sustainably, navigate tax obligations, and create long-term financial plans. She’s dedicated to helping creators achieve stability and independence, equipping them with practical tools and insights tailored to the adult content industry.